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Posts Tagged ‘Heineken’

30

Apr

http://www.mediaddict.ro/2012/04/37-de-branduri-de-referinta-pe-podium-la-gala-superbrands-romania/

37 de branduri de referinţă pe podium la Gala Superbrands România

Posted by Tudor Borcea in Eveniment, Marketing | Comunicare, Media

tagged: Adevarul, Agricola Bacău, Avon, BCR, Beciul Domnesc, BMW, Bonduelle, Borsec, Castrol, Chivas Regal, Coca-Cola, Cosmote, cultura branding, DHL, Doncafe, Gala Superbrands Romania, Gealan, Germanos, Heineken, Help Net, Johnson's Baby, JW Marriott, Kandia, Medlife, MOL, Nivea, Orange, Petrom, premii, Radio Zu, Raiffeisen Bank, Rigips, Rompetrol, Romtelecom, Santal, Savana, Sensiblu, Vel Pitar, Western Union, Yves Rocher

6

Feb

http://www.mediaddict.ro/2012/02/heineken-reinventeaza-romantismul-prin-aplicatia-serenada/

Heineken® reinventează romantismul prin aplicaţia Serenada

Posted by Tudor Borcea in Eveniment, Marketing | Comunicare, Media

tagged: "Open Your World", aplicatie, campanie, Facebook, Heineken, serenade personalizate, The Date

1

Feb

http://www.mediaddict.ro/2012/02/heineken-are-o-nou-identitate-vizuala/

Heineken are o nou identitate vizuală

Posted by Valeriu Gardin in Advertising, Marketing | Comunicare

tagged: Andrew Quayle, CFO Heineken, Heineken, identitate vizuala, logo, One Heineken

16

Jan

Lowe & Partners şi-a extins divizia de BTL Lowe Vibe

Posted by Radu Ghitulescu in Advertising, Campanii, Marketing | Comunicare, Media

tagged: BAT, Beiersdorf, BTL Director, BTL Lowe Vibe, Coca-Cola, Heineken, ING, Lowe & Partners, marketing experienţial şi promoţional, PPD (Diageo), shopper, trade, Unilever

19

Dec

http://www.mediaddict.ro/2011/12/%e2%80%9esunrise-belongs-to-moderate-drinkers%e2%80%9d-campania-globala-heineken/

„Sunrise belongs to moderate drinkers”, campania globală Heineken

Posted by Valeriu Gardin in Campanii, Marketing | Comunicare, Media, Social Media, Tehnologie

tagged: Heineken, spotul TV Sunrise, „Open Your World”, „Sunrise belongs to moderate drinkers”

9

Dec

http://www.mediaddict.ro/2011/12/heineken-si-facebook-parteneri-de-afaceri/

Heineken şi Facebook, parteneri de afaceri

Posted by Valeriu Gardin in Advertising, Cultura, Marketing | Comunicare, Social Media, Tehnologie

tagged: Facebook, Heineken, mediu online

1

Jul

http://www.mediaddict.ro/2011/07/heineken-parteneriat-global-de-publicitate-semnat-direct-cu-google/

Heineken – parteneriat global de publicitate semnat direct cu Google

Posted by Tudor Borcea in Marketing | Comunicare, Tehnologie

tagged: Google, Heineken, Parteneriat

Editor coordonator

Catalin Dumitrescu

Editor

Tudor Borcea

Redactori

Valeriu Gardin

Cornel Ivan

Colaboratori

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